You are absolutely mistaken if you think article submission will not help your business. Article syndication provides a marketing measure that is simple, yet very competitive and extremely effective. There are many tricks behind the power of article promotion, and this article will touch upon many of them.
Offer free reports as a way to get people to sign up for your newsletter. The report could be written by a hired writer or by you and it has the possibility to entice people to sign up in order to get emails from you. Write the report on a relevant topic for your industry.
Stay as entertaining as possible, as you can inject your personality in your site. Always write informally and in a friendly way. Even if you happen to be writing about a very technical topic, take the edge off of it by introducing the information in layman’s terms. If your readers don’t like or understand your article, they probably won’t come back to your site.
If your website allows viewer comments, try using a “no follow” attribute. If someone posts something that is considered spam, web crawlers will disregard that information. This will prevent you from linking to spam sites that can and may negatively affect the reputation of your own site.
Customers that know your products truly work because of other customer’s testimonials will increase their chance of marking a purchase from you. Reserve a space on your website for these favorable customer reviews.
It is important that you create new articles regularly. Most search engines re-index their approved sites on a regular schedule. Regular content updates means the trackers will index you more frequently.
Use the advice in this article to infuse your business with greater visibility, higher online rankings, and an improved reputation all through the prowess of your article submission. It is a great method to gain visibility that you would otherwise never get.