Search engine optimization (SEO)
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web pagein a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers SEO may target different kinds of search, including image search, local search, video search, academic search, news search, and industry-specific vertical search engines.
Web design
Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization. Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all.
WordPress
WordPress is a free and open-source content management system (CMS) based on PHP and MySQL. WordPress is installed on a web server that is either part of an Internet hosting serviceor a network host in its own right. The first case may be a service like WordPress.com, for example, and the second case could be a computer running the software package WordPress.org.